US veteran broadcaster would rather choose 5G Broadcast than ATSC 3. A jackpot.
A veteran broadcast TV executive, says he keep reading that linear broadcasting is in an inevitable decline, but it doesn’t have to be. The jackpot market that can save the industry is the ability to broadcast and datacast directly to wireless mobile devices including 300 million-plus smartphones and over 200 million tablets in the U.S. But we have to be smart about the technology choice we make to get us there, continues Preston Paddenis.
Read more below why he believes 5G Broadcast is the best choice also in the US. Also read an item about a US Broadcaster petitions FCC to commercialize 5G Broadcast.