Monday 28 May 2018

More Digital Radio via Terrestrial Television in Australia

DTT provides better coverage than DAB.
SBS is a hybrid-funded Australian public broadcasting radio, online, and television network. SBS operates four TV channels and eight radio networks. SBS Radio broadcasts in 68 languages and is available on all platforms including podcasting. SBS Radio has now launched two new digital radio stations – SBS PopAsia, SBS PopDesi and a refresh of SBS Radio 3 on the digital television network (DVB-T2). 

SBS PopAsia is Australia's number one destination for Asian pop including the hottest Korean, Japanese and Chinese hits; and listeners can tune in to a great selection of Indian music hits on SBS PopDesi.

Following the introduction of these new digital radio stations, VAST (Viewer Access Satellite Television) audiences will have access to all seven SBS Radio services – SBS Radio1, SBS Radio2, SBS Radio3, SBS Arabic24 and music channels SBS PopAsia, SBS PopDesi and SBS Chill. All Foxtel satellite and cable platform users will have access to SBS Radio 1, SBS Radio 2 and SBS Chill.

SBS Director of Audio and Language Content, Mandi Wicks, said: SBS continues to explore new ways to connect diverse audiences with our distinctive multiplatform services. With the inclusion on digital television, all the SBS Radio services will now be accessible to our audiences, Australia wide.

SBS Radio is also available on AM and FM across Australia and all channels are also available on the Internet. Three SBS channels are available on DAB+. The multiplatform policy of SBS confirms the official Australian media policy of reaching the audience on all available distribution platforms.

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